Weekend Reads for Better Marketing: Website and Social Media

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HubSpot has an excellent post on what your website navigation should include. Remember, the purpose of your website’s navigation is to enable visitors to quickly find the information they are looking for. If they can’t get to it in three clicks or less, you’re in trouble.

Why are blog comments important and how can you get more of them?

CEOs remain strangely reluctant to tweet: and McKinsey Global Institute reports that “social technologies stand to unlock from $900 billion to $1.3 trillion in value.” So if you are a business-owner or CEO and you aren’t tweeting, what’s your excuse?

And just tweeting isn’t enough: web users in the U.S. now spend more time on Facebook than on all of Google’s sites.

I have been using WordPress (the web and installed versions) for several years now, and I love this post with ten reasons to use WordPress. If you don’t have a blog for your business yet, use WordPress and set it up!

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