I have been thinking about community a lot lately. Nilesh wrote on YourStory.in about marketing lessons from our Office Hours for the Pune startup community.
Contribute to the community you want to be part of. There are many ways of adding value – you don’t have to be in the organizing committee to do that. Reach out to the people who are running things and they would be more than happy to get a helping hand.
Find things you can do well – we knew that we would not be able to help much with organizing community events and we like more focused conversations than open ended gatherings. Office hours gave us that opportunity and filled an important gap.


Today, we’re going to talk about your website and SEO and all that fun stuff (that makes you want to pull your hair out if you — like me — aren’t much of a techie). This is going to be rough, so fasten your seatbelts!
When I first knew 
On a broad level, marketing is mostly common sense. You figure out who are the best people to buy what you’re selling, try to catch their attention, and persuade them to buy from you. It’s when you get to the details that it becomes tricky.
